Hundreds of top event professionals from across the West Coast came together in Los Angeles to celebrate and connect at PartySlate’s exclusive two-day gathering. Designed to highlight collaboration and creativity, the experience featured a stylish welcome party, a full day of educational panels, and a celebratory cocktail event — all thoughtfully curated to showcase the best in the event industry.
The Welcome Party at The Maybourne Beverly Hills
photos courtesy of: Duke Images
Hosted by PartySlate, the opening night was held at the iconic The Maybourne Beverly Hills. This luxury hotel set the tone for an evening of connection and celebration with elevated hospitality by House of Maybourne, who delivered impeccable catering and beverage service.
Bruce Russell Events expertly planned the evening, ensuring seamless execution from arrival to last call. Revelry Event Designers transformed the space with custom Parisian-inspired furniture that complemented the venue’s style and garden party vibe. Their design was beautifully enhanced by bold floral arrangements from Butterfly Floral & Event Design, featuring premium blooms sourced by FiftyFlowers that elevated the overall aesthetic. Their arrangements, layered with texture and elegance, filled the space with lush color and depth.
Dart Collective curated the entertainment with a blend of vibey tunes and live performance elements, creating an upbeat, rooftop-inspired atmosphere that set the perfect tone for networking over background jazz. Meanwhile, DarkBright Production illuminated the evening with lighting and top-tier AV production that gave the entire event a cinematic feel.
The luxurious linen selections by BBJ La Tavola provided the perfect base for each decor element. Personalized calligraphy by Cat Lauren Calligraphy and Signs of Our Lives added a chic, custom touch, sending guests home with bespoke luggage tags.
The Educational Event at Candela La Brea
Day two began at the elegant and versatile Candela La Brea. Once again produced by Bruce Russell Events, the day delivered valuable insights and connections in a beautifully curated setting.
PartySlate leaders shared the latest technology offerings, including AI tools now available in Content Library, and the future vision for the company. Industry leaders and experts took the stage for panel discussions and fireside chats focused on industry trends, digital marketing, and invaluable networking.
Revelry Event Designers provided our beautiful stage rentals for our various speakers. Butterfly Floral & Event Design delivered over-the-top, sophisticated floral installations that beautifully complemented the event’s modern, neutral palette, with fresh, premium blooms sourced by FiftyFlowers enhancing every arrangement.
DarkBright Production handled all AV, lighting, and DJ services, ensuring clear sound and polished transitions between speakers and panels. Schaffer created a thoughtfully executed culinary experience with flavorful fare, while Candela provided the beverage program and morning bites.
The panelist and speaker setup was enhanced by stylish chairs from Event City LA and essential catering rentals from Town and Country Event Rentals. BBJ La Tavola’s linens once again added texture and elegance to each setting.
The day’s sessions included top event professionals sharing their experiences and insights:
- The Future of PartySlate with CEO, Julie Roth Novack and COO, Phil Brown
- Fireside Chat with Bruce Russell of Bruce Russell Events
- Panel: Collaboration Over Competition with Ben Parnassi of The Lighter Side, Charley King of Bluebell Events, & Inna Savluk of Butterfly Floral and Event Design
- Panel: Mastering Digital Marketing with Ceci Johnson of Ceci New York & Loriann Serna of Wife of the Party
- Fireside Chat: with Kristin Banta & Laura Cardo of Kristin Banta Events
Speakers received on-site hair and makeup services from BreLuxe Beauty, ensuring everyone looked stage-ready.
Cocktail Event at Candela La Brea
That evening, guests returned to Candela La Brea for a cocktail celebration that served as the perfect finale to the two-day experience. Produced by Bruce Russell Events, the event radiated effortless LA style.
PartySlate leaders shared the latest technology offerings, including AI tools now available in Content Library, and the future vision for the company. Industry leaders and experts took the stage for panel discussions and fireside chats focused on industry trends, digital marketing, and invaluable networking.
Revelry Event Designers reimagined the venue for evening festivities with dramatic draping and fresh lounge setups. Their custom bar build-outs and sophisticated furniture selections enhanced the rich taupe and espresso hues seen throughout the event design. Butterfly Floral & Event Design’s florals, sourced from FiftyFlowers, brought subtle color and creative structure to the design, perfectly complementing the event’s neutral tones and luxury feel.
Entertainment was provided by The Golden Coast All Stars, who kept the energy high with lively, engaging performances. DarkBright Production set the tone with dynamic lighting, immersive production, and a perfectly tuned soundscape.
Schaffer once again elevated the culinary experience, with creative stations and tray-passed delights from savory focaccia to a mozzarella bar and pho station. Candela’s in-house bar team served curated cocktails that kept the vibes going.
A photo booth experience from LA Photo Party gave guests the chance to take home fun memories. Town and Country Event Rentals provided key pieces for food and beverage service, while BBJ La Tavola’s linens tied everything together.
Guests toasted the end of a magical two days with sparkling rosé from Aphrodise, while custom calligraphy and engraving activations from Cat Lauren Calligraphy and Signs of Our Lives delighted guests with keepsake espresso cups.
Special Thanks
PartySlate’s first two-day premium member event was one to remember, and we’re incredibly grateful to have partnered with top-tier creative teams to capture it all. Duke Images captured the energy and elegance of the event through candid, editorial-style photography — from joyful guest moments to stunning design details. Meanwhile, René Zadori Films documented the experience with cinematic precision, producing a dynamic video that immerses us in the event’s spirit from start to finish. Both teams are trusted collaborators, known for their ability to preserve the essence of an event through timeless visual storytelling.
A special thank you to Ceci New York, whose artistry elevated the entire guest experience. From custom invitations and event signage to menus and printed materials, Ceci’s signature aesthetic added a layer of luxury and cohesion across every touchpoint — seamlessly tying together the branding and design.
The night’s success was made possible in part thanks to event sponsor Rock Paper Coin, who supports event pros with streamlined digital planning tools.
Lastly, we’re grateful to LM Media Worldwide and LLC / Kleinfeld Hotel Blocks for securing hotel accommodations for the hundreds of guests who traveled in from all over the country and beyond, ensuring a smooth and comfortable stay throughout the celebration.
Welcome Party team:
Venue, Catering + Beverage: The Maybourne Beverly Hills, House of Maybourne
Event Planning: Bruce Russell Events
Design, Rentals, Lounge + Draping: Revelry Event Designers
Floral + Decor: Butterfly Floral & Event Design
Entertainment: Dart Collective
Production/AV/Lighting: Dark Bright Production
Invitation design: Ceci New York
Photography: Duke Images
Videography: Rene Zadori
Wholesale Flowers: FiftyFlowers
Hotel Room Block Provider: LM Media Worldwide / Kleinfeld Hotel Blocks
Linens: BBJ La Tavola
Calligraphy/ Engraving: Cat Lauren Calligraphy, Signs of Our Lives
Sponsor: Rock Paper Coin
Educational Event team:
Venue, Catering + Beverage: Candela La Brea
Event Planning: Bruce Russell Events
Design, Rentals, Lounge + Draping: Revelry Event Designers
Floral + Decor: Butterfly Floral & Event Design
Production/AV/Lighting: Dark Bright Production
Catering: Schaffer
Invitation design: Ceci New York
Photography: Duke Images
Videography: Rene Zadori
Rental Chairs: Event City LA
Catering Rentals: Town & Country Event Rentals
Wholesale Flowers: FiftyFlowers
Hotel Room Block Provider: LM Media Worldwide / Kleinfeld Hotel Blocks
Linens: BBJ La Tavola
Hair & Makeup for speakers: BreLuxe Beauty
Sponsor: Rock Paper Coin
Cocktail Event team:
Venue, Catering + Beverage: Candela La Brea
Event Planning: Bruce Russell Events
Design, Rentals, Lounge + Draping: Revelry Event Designers
Floral + Decor: Butterfly Floral & Event Design
Entertainment: The Golden Coast All Stars
Production/AV/Lighting: Dark Bright Production
Catering: Schaffer
Invitation design: Ceci New York
Photography: Duke Images
Videography: Rene Zadori
Photo Booth: LA Photo Party
Catering Rentals: Town & Country Event Rentals
Wholesale Flowers: FiftyFlowers
Hotel Room Block Provider: LM Media Worldwide / Kleinfeld Hotel Blocks
Sparkling Rosé: Aphrodise
Linens: BBJ La Tavola
Calligraphy/ Engraving: Cat Lauren Calligraphy, Signs of Our Lives
Sponsor: Rock Paper Coin