Launching a new product requires a strategic plan — and we believe that plan should always include a launch party. More and more, brands are using events as marketing tools, and there’s no better way to market a new product than with a fabulous event filled with creative branding, memorable signage, and delicious food and cocktails. When planning a product launch in New York, the number of spots to choose between can be overwhelming. Our team has identified four of the best New York venues that have a proven track record of playing host to perfect product launch parties.
*In no particular order…
ASPIRE at One World Observatory
For an event space that feels like it’s on top of the world…
- Stunning floor-to-ceiling windows with panoramic views of the city
- Customizable modern event space perfect for branding and signage
- Central location near the center of downtown Manhattan
- Hosted past product launches for everyone from Montblanc to Belvedere
The High Line
For a secluded event space in a bustling New York neighborhood…
- Raw, structural design elements for a not-too-precious vibe
- 9 outdoor event space options with room for up to 950 guests
- Hosted past corporate events for everyone from Coach to Chandon
Midtown Loft and Terrace
For event spaces with beautiful outdoor options and indoor convenience…
- Ideal location in New York’s trendy NoMad neighborhood
- Two separate event spaces with distinct, yet balanced, ambiances
- Retractable roof makes planning around the weather stress-free
- Counts Delta among repeat corporate event clients
Studio 525 NYC
For a trendy event space with historic roots and modern details…
- Former gallery space with unique architectural features
- All-white walls offer design flexibility and versatility
- Ground-floor access in New York’s popular Chelsea neighborhood
- Hosted past corporate events for Stuart Weitzman, Adidas, and Ferrari